REI Great Adventures TV Series

REI Great Adventures TV Series

Adventure Land

In conjunction with Outdoor Life Network, REI Great Adventures TV series was first broadcast in the early 2000’s and it showcased monthly adventures from around the world. Each episode promoted a different trip offered by REI Adventures, REI’s travel business unit and other REI products and services. A website was built in association to the TV series further promoting REI products, services and brand.

I was responsible for design and production of the website where all converged from the TV broadcast, tv schedules, trip promotions and product seen in each episode plus links to REI’s Expert Advice knowledge base.